Unieuro

A multi-year partnership that has brought important and recognized business results, communication and innovation. A true industry best practice.

Challenge

  • Increase the traffic and turnover volumes of e-commerce YoY
  • Define and implement a digital strategy and an ad hoc strategy for the Mobile App

Activities

  • Advertising and performance campaigns
  • Data Management Platform
  • Comarketing and special projects
  • Social Media Management and Social advertising

Results

0

increase in e-commerce turnover YoY

0

of the online revenue from Paid campaigns

FOCUS ON

Comarketing Huawei

The New Renaissance of Photography

On the occasion of the launch of the new Huawei P20 and P20 Pro smartphones, Gruppo DigiTouch coordinated an integrated campaign with Digital PR activities, Content Creation, UGC Social Contest, events in the area and in the store.

Social Campaign

Black Friday

Black Friday is increasingly a key appointment in the marketing calendar. Watch a videoclip of some of the most irreverent and most successful social campaigns that Gruppo DigiTouch has developed for Unieuro in recent years.

Comarketing Haier

Lavasciuga Drum

On the occasion of the promotion of the new Drum Haier washer dryer, DigiTouch has conceived, coordinated and produced a video campaign with Influencer Marketing activities with Hayian. The video was then conveyed online, both through the influencer channels and through targeted campaigns.